Saturday, January 9, 2010

No this isn't just a "can I has cheezeburger?" post.


Now I know that successful business, is one set around a trend. Whether it's a 1980's Wendy's ad following the motto "where's the beef" in order to sell more greasy burgers into the ever growing mouth of American's, or the creation of fanny packs sending a trend for the average tourist in order to send a message out to surrounding people "hey, I have no sense of fashion! Please don't associate with me!" The point is that trends and business plans go hand in hand like me and my coffee (it's an unhealthy relationship, but a good one all the same).
However, in relation to the unhealthy relationship, trends tend to change. Whether a new month, new season, new year, the opinion of millions change and for that trends die, and with it businesses die along beside it. That is of course unless the business brutally rips apart it's previous relationship with the trend in order to find a new trend that will keep it afloat for the next few months until that too dies out, and a cycle will form.
Now....to explain the picture at hand.
Sayings. Simply put. From "I've fallen and I can't get up," "I'm lovin' it," "Ch-ch-ch-chia," "snap into a slim-jim," "red-bull gives you wings," "choose life," "I'm a PC," "droid does," and so on and so-forth until the day we die, that a picture of a cat saying "I can has cheezeburger?" doesn't seem so off.
The popularity of the absolutely absurd saying has grown so popular that its begun to market itself into product like books and buttons and t-shirts, so now you can walk around on the street and people can stop and point and have a cheap laugh. But it is a trend and luckily it will eventually die a slow and painful death.
Thank God.

Friday, January 8, 2010

Being independent doesn't mean be a loner.



The Technology Entrepreneur's Guidebook.

I know, sounds like a page turner doesn't it?
Well it's required reading, so back off.....
Regardless there were a few points that stuck in the brain, as much as the eating effects of carbs has to increasing my pant size.
There was alot of negative "poo-poos" to the first few pages of the book. In a sum, if you think entrepreneurship is simply an idea and pile of cash to bathe in, then think again!
What?!
Not even a flip of the page and already your dreams are destroyed?
The key word, is passion. Entrepreneur's need passion.
Within the first chapter of the honorable "Guidebook" called Entrepreneurship, by Reggie Aggarwal and Mark Esposito. The two go onto say:

For example, entrepreneurs always have passion. Entrepreneurs live and breathe their business enterprises. They are zealots about their business models and are evangelical about their products or services. They have to be. If they weren't, the stress and financial pressures of running a fledgling business would completely wipe them out. The sheer magnitude of the odds that are stacked against entrepreneurs requires a special kind of irrational exuberance to overcome. Entrepreneurs have unshakable confidence in and enthusiasm for their business ventures that contagiously spreads to their business team.

Breath business?
Personally I find that a bit toxic to breath in. Nonetheless it is a good ideal to take in. Why commit to something you have no desire in? After all if you have no passion in something you're trying to put out toward the public, then how can the public ever truly be passionate about it either?
The example presented is something that is rather bluntly put out. To the point.
It makes perfect sense, that with lack of passion means lack of control, which means increase in stress and a failing business. Passion is key.
While knowing that to succeed in entrepreneurship is almost as rare as becoming a successful writer, actor, singer....and making it seem all the more impossible, passion is key, and with a striving passion there is a possibility.

Wednesday, January 6, 2010

Shakespeare the entrepreneur?


So let me just say....this isn't a blog about nothing. I mean it is, but it's more than just some lame images of fat men in fanny-paks (cause there's already one on the main page forever). To put it straight....
The "agenda," is to get in the business sides of things.
Personally I find this strange.
I'm a communications major. What does communications have to do with entrepreneurship? I mean I write, I like media, and being EXTREMELY opinionated. I don't sell or make things...but I do see myself as a leader.
And then I got to thinking, "well you have to lead if you want to be an entrepreneur, don't you?"
Entrepreneurship is all about taking charge and being creative, is it not?
You have to provide a service, a skill, an item that can benefit people...the world.
Take the horrific creation of the fanny-pak, someone thought it was a good idea. Possibly stylish even. And it was (in the eighties....where phrases like "relax" were posted on giant shirts and left there where it belonged), and while it may no longer be the "top of the trend list" it left an impact and isn't that what entrepreneurship is about? To leave a mark on society with your goods or service?
As a communications major that's what I'm passionate about.
Those writers, those artists, those musicians, those bits of media life that have left their mark on society years and years after their they've left this planet...was Plato ahead of the game? He took the sayings of his mentor and put them to paper to mass produce. Or Shakespeare, warping the concept of theater into a modern marvel in his time? Who would've put them in the line of entrepreneurship...
But the concept does fit, doesn't it?